General MillsFrute Brute and Yummy Mummy will return to the shelves this fall with an updated look. The Mummy rises again. That would be Fruity Yummy Mummy, to be exact. The "monster cereal" was discontinued by General Mills back in 1992, but the company announced this week that it will bring it back for Halloween. Another discontinued cereal, Frute Brute, will also rise again for the first time since it left shelves back in 1982. They'll join three other monster cereals that still haunt the shelves: Frankenberry, Boo Berry and Count Chocula. (Count Chocula, like its namesake, is evidently immortal.) But all five will receive updated box art to reflect a more modern cartoon style than the original 1970s versions. (Think less "Superfriends," more "Frankenweenie.") For fans of the original look, though, we've got good news: Target (TGT) will exclusively carry "retro" packaging of the cereals, which are sure to become collector's items and flood eBay (EBAY) in the months to come.
Tuesday, September 3, 2013
Classic 'Monster' Cereals Making a Comeback for Halloween
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